F45 Training is a global fitness community specializing in innovative, high-intensity group workouts that are fast, fun, and results-driven. F45 is specifically designed to provide a functional full-body workout while improving energy levels, metabolic rate, strength, and endurance.

We delved into the business to learn more about F45, their approach and their target audience. Based on this, we created an advertising strategy and identified types of content for advertising.

Created promotional banners and videos using different marketing triggers for the audience.

For the opening of the new fitness studio, we created an outdoors banner to attract new memberships to F45.